4H företagsmedia AB, Fruängen

Kalle Grundel.

A complete media company in fruängen, Stockholm. Video, advertising, music and magazine production. 

4H stand for 3 Hans and one Haze as owners. Freelance was Rune Rubo Borgh primary in Film and Video part. Inhouse was Musikreklam AB as well. 

In sale, it was Hasse Sandis Sandström and Hans Wigerman. Video-Hans Lundquist and Rubo in Video Film and me in advertising, magazines, Svempas merchandise, etc.

We recorded rally, racing, dragrace and a lot more motor related videos. On the track and with Lee Anderssons helicopters. We also produced Colorod Video Magazine.

We had a round plastic stand in size of an phone boot with a video rental system for companies like golf courses, stores, hotels and restaurants. It had all walls full of video covers and a monitor playing trailers. 

We delivered video package for turist busses and trucks. 

I was a part of everything, even went to evening classes at filminstitutet and learn all about 16mm film and development.
I also made a tabloid electronic magazin and adverts in daily press. 

All our videos was mass copied at a company who also copied porn videos. As Video-Hans had a lot of business friends we always had some in the store as presents. Belive it or not, 99% took them and then asked for more.

Unfortunately someone always mess up a good business. 
Hans Wigerman was a son of a large office equipment owner. Severins AB in Högdalen. And money was hes first priority.  

As our sales guy he got the hands on the famous Videobox for Sweden. A box people rented together with videos. A miljon dollar catch but he put all papers in his own company and left. On top of that he had ordered some full page ads in Aftonbladet for 400.000+ sek in our name.

We closed that business the same day as bankrupt and opened another. No way we pay hes shit. 
In Sweden it was not worth the effort to bring stuff to court under 3 miljons back then.

Yeah, hes still walking I guess!..

Comments